DIMAcast [155] Its the Bill McCurry and Jennifer Kruger show

Hear the best-of-the-best ideas from photo retailers on today’s DIMAcast Frequent DIMAcast listeners know Bill McCurry presents a new Marketing Idea Exchange podcast on the first Monday of every month, in which he interviews photo retailers all over the world about their best ideas. Today, McCurry wears a different hat – as an interviewee. PMA Senior Editor Jennifer Barr Kruger asks McCurry to share some of the greatest insights he’s come across in his many years doing the Marketing Idea Exchange. Learn more about McCurry’s own background as a retailer, and hear his thoughts on what will bring about success in the future. Interview starts :2:55 Interview ends :26:15 PDF transcripts fo this show http://www.dimacast.com/showart/155/dimacast155.pdf Links to pdf transcripts that Bill refers to into the interview Page 9 - http://www.dimacast.com/showart/116/ Page 9 - http://www.dimacast.com/showart/112/ Page 9 - http://www.dimacast.com/showart/103 Page 11 - http://photoimagenews.com/mccurry9.htm Page 13 - http://photoimagenews.com/mccurry245.htm Page 14 - http://www.dimacast.com/pdfs/

Bill McCurry

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Jennifer Kruger [e-mail]